The impact of reviews and review collection on tour operator branding and marketing
In today’s digital age, the influence of online reviews goes way beyond just ratings. For tour operators, harnessing the power of reviews and mastering review collection can make a big impact on branding, marketing, and ultimately, bookings. Let’s dive into how online reviews shape the tourism industry landscape and present some great marketing opportunities for […]
Navigating the Online Travel Agency Landscape: A Guide for Tour Operators
In today’s digital age, online travel agencies (OTAs) play a vital role in the success of tour operators, connecting them with travelers from around the world. Whether you’re a small, medium, or large tour operator, choosing the right Online Travel Agency can have a significant impact on your business, sales, bookings and online reputation. Benefits […]