In the world of tourism, the variety of languages and geolocations are crucial factors that drive the industry. TourReview ensures that these factors do not become an obstacle to effective online reputation management for tour operators.
- TourReview launches two new features for effective online reputation management for tour operators.
- The TourReview software allows instant translation of reviews extracted directly from customers or OTAs.
- The Review Master now features a geolocation analysis to see where the reviews are located, and how many reviews each country has, as well as being able to see immediately whether these reviews have been positive or negative.
TourReview, the experts in online review management, have launched new features within their software that solve a niche problem for tour operators, the centralization and collection of verified reviews. Thus, TourReview proposes its two products to more efficiently achieve a positive online reputation.
Translation of online reviews
Now, when receiving a review and viewing it from the central panel of OTA reviews within the Review Master, a translation from any language to the browser settings can be displayed with just one click. This feature extends to the Review Collector, which collects the online reviews from the operator’s customers.
Geolocalization of online reviews
On the other hand, TourReview offers a geolocation analysis service. This shows a map-like graphic that illustrates the location of the company’s products (tours, experiences or activities) and allows you to observe the number of reviews for each location along with the satisfaction breakdown. This is especially useful for identifying the products and destinations with the most feedback, the best rated, highest attendance and therefore, the best sellers.
“It is very useful for a tour operator to understand which products and destinations are having the highest satisfaction, and at the same time it is extremely important to know which of them should pay more attention to improve the score of the reviews,” explains Juana Muro, COO of TourReview, ”this way companies can offer better experiences to their travelers, providing quality services, improving their online reputation, and therefore increasing their sales.
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