Tips for tourism fairs: how to succeed at events as a tour operator
Tourism fairs and events are essential for Tour Operators because it is an effective way to sell or buy products, feel out the competition and learn about the latest innovations, all while networking with possible suppliers and clients or business partners. Nevertheless, it is not just about attending, there are many aspects you should mind […]
Tours Category: Adventure Tours & Activities
The category Adventure Tours & Activities holds great significance as it recognizes tour operators who present exceptional and diverse experiences for travelers. These activities encompass a wide range of adventures, from adrenaline-pumping outdoor pursuits to enriching cultural immersions. By showcasing the essence of each destination, these activities allow participants to engage with nature, history, and […]
Tours categories: Culinary Tours & Experiences
After a careful analysis of data, Culinary Tours and Experiences came in second as one of the most popular tour categories based on online customer reviews. As the name says, these kinds of tours are more focused on the gastronomy of the destination, therefore only showing a specific area of their culture. Nevertheless, these are […]
The negative keywords list that Tour Operators usually get in online reviews
Negative keywords are generated through negative online reviews, and analyzed and filtered through the TourReviews’ AI and BI integrated software that sorts sentiment in these. So, they indicate aspects and points of concern and improvement in each tour according to the most important KPI, the customer’s voice. This is an opportunity to enhance and refine […]
Tours categories: Sightseeing Tours
We took a sample of 500 tour operators with the best reviews on TripAdvisor, GetYourGuide, Expedia, Google, etc. According to hard data gathered by the TourReview software and online visitor reviews, the most popular tour category is sightseeing tours. Sightseeing tours are focused on visiting historical sites, the most famous landmarks and attractions. Therefore, they […]
Travel AI for Tour Operators
Generative AI has given the world a science fiction-like form of practicality and solutions. It allows for the seamless and accurate simplification of many processes in all kinds of industries. Tours & Attractions businesses use AI to create and optimize descriptions and listings, improve customer service and communications, and streamline online booking operations. Consequently, the […]
How to optimize your TripAdvisor presence as a tour operator
Online Travel Agencies usually have very high commissions, however they offer an ensured flow of constant reservations and a much wider range of opportunities. TripAdvisor is one of the most popular platforms and it works worldwide, which is why it has around 160 million visitors each month, according to Statista. This makes it a great […]
Top 10 Destinations for Carnival Season Worldwide
The origin of carnival is attributed to three different civilizations, the Sumerian people, the Old Rome and the Middle Age. Nevertheless, in today’s version of carnival, the constants throughout the world are color, music, dance, creative masks, originality and satire. In the Middle Age, it was about letting go of inhibition before Lent, in the […]
Offer the perfect added values for your tours on Valentine’s day
14th of February, Valentine’s day, the day of love. According to an article last updated in 2023 of The New York Times, the origin of Valentine’s day is quite the mystery, nevertheless, there are several theories on how it came to be. The most popular one is that it originated from the roman wine-fueled fertility […]
Clarify your target through the different types of tourism
To market directly to your prospective clients it is crucial to understand what type of tourism they are looking for and what mentality they are bringing into the trip. So, clarifying your target through the different types of tourism will help advertise effectively to them. On the other hand, providing them with specifically selected added […]
