How to Get More Google Reviews (The Right Way)

How to Get More Google Reviews (The Right Way) You already know reviews matter. You’ve read the stats. You’ve seen competitors with hundreds of them while yours sits at twelve. The problem isn’t that your customers are unhappy. Most of them aren’t. The problem is that satisfied customers don’t think to leave a review unless […]

What Is Sentiment Analysis and How to Use It to Improve Your Business

There’s a question no business should be able to answer with “more or less.” Why do you get bad reviews? Not “in which areas could you improve.” Not “what does this month’s average say.” But: what is happening exactly, when does it happen and where. Sentiment analysis exists to answer that question. And most businesses […]

How Your Reviews Affect Google Rankings in 2026 (And Why AI Changed Everything)

Until recently, managing your Google reviews well meant one thing: having a good score and responding politely. In 2026, that’s no longer enough. And if your business receives reviews — regardless of sector — you need to understand what has changed. Reviews are no longer just for customers We’ve always known that reviews influence purchasing […]

Top 5 Most Popular Cities in the UK

ranking uk

The UK’s top 5 most popular cities have been announced, showcasing the country’s most beloved urban destinations as ranked by impartial, unbiased data derived from online reviews and scores. This unique ranking is based solely on customer feedback directly from OTAs: Google, TripAdvisor, Viator, GetYourGuide, Expedia, Tiqets and Klook; therefore ensuring an authentic reflection of […]

Translated and geolocalized reviews: TourReview’s new solution for a positive online reputation

translations and geolocalization of online reviews for tour operators

In the world of tourism, the variety of languages and geolocations are crucial factors that drive the industry. TourReview ensures that these factors do not become an obstacle to effective online reputation management for tour operators. TourReview launches two new features for effective online reputation management for tour operators. The TourReview software allows instant translation […]

Summer tourism insights: American and Asian tourists reshape the market

summer insights for tour operators

As the high season kicks off in northern hemisphere tourism destinations, TourReview, the leading review platform for tours and activities, has conducted an in-depth analysis of the latest trends in the sector. This summer promises to be slightly different from the last, as American and Asian tourists begin to fly long haul again, introducing new dynamics […]

Finalists Announced: 2024 North American Arival TourReview Spotlight Awards

With the second North American edition of the Arival TourReview Spotlight Awards around the corner, we’re excited to announce the top 10 finalists for each category and size segment here! In partnership with Arival, a leading voice and community for the tourism industry, we created the Arival TourReview Spotlight Awards to recognize the efforts that […]

Understanding the Psychology of Reviews for Tour Operators

The Psychology of Reviews

In the ever-evolving travel industry, tour operators play a crucial role in shaping unforgettable journeys for modern travelers. Amidst the digital revolution, online reviews have become a powerful tool for shaping perceptions and driving consumer engagement. Understanding the psychology behind reviews is essential for tour operators aiming to optimize their online presence and build a […]

The impact of reviews and review collection on tour operator branding and marketing

Impact of review collection for tour operators

In today’s digital age, the influence of online reviews goes way beyond just ratings. For tour operators, harnessing the power of reviews and mastering review collection can make a big impact on branding, marketing, and ultimately, bookings. Let’s dive into how online reviews shape the tourism industry landscape and present some great marketing opportunities for […]

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